Download the JLC 2010 Rate Card
THE JOURNAL OF LIGHT CONSTRUCTION
NATIONAL ADVERTISING RATES
THE JOURNAL OF LIGHT CONSTRUCTION 2010 Full Color Rates (gross)
| Full Page |
$8,855 |
$8,410 |
$7,970 |
$7,525 |
$7,080 |
$6,640 |
| 2/3 Page |
$6,605 |
$6,275 |
$5,945 |
$5,620 |
$5,280 |
$4,955 |
| 1/2 Page Island |
$6,190 |
$5,875 |
$5,570 |
$5,260 |
$4,955 |
$4,640 |
| 1/2 Page |
$5,235 |
$4,975 |
$4,710 |
$4,455 |
$4,190 |
$3,930 |
| 1/3 Page |
$3,825 |
$3,635 |
$3,440 |
$3,255 |
$3,060 |
$2,870 |
| 1/4 Page |
$3,060 |
$2,905 |
$2,755 |
$2,600 |
$2,445 |
$2,295 |
| 1/6 Page |
$2,495 |
$2,370 |
$2,245 |
$2,120 |
$1,995 |
$1,870 |
| 1/9 Page |
$1,605 |
$1,525 |
$1,445 |
$1,365 |
$1,280 |
$1,205 |
Color:
Black & White: Deduct 15% per page
2 Color Process: Deduct 10% per page
PMS Color: Add 15% per page
| Outside Back |
$16,855 |
$15,525 |
$14,680 |
$12,975 |
| Inside Front |
$15,330 |
$14,185 |
$13,350 |
$11,795 |
| Inside Back |
$13,225 |
$12,160 |
$11,505 |
$10,180 |
REGIONAL ADVERTISING RATES
New England 12 Issues
CT, ME, MA, NH, Upstate NY, RI, VT
THE JOURNAL OF LIGHT CONSTRUCTION 2010 Full Color Rates (gross)
| Full Page |
$3,965 |
$3,760 |
$3,600 |
$3,370 |
| 2/3 Page |
$2,955 |
$2,860 |
$2,840 |
$2,665 |
| 1/2 Page |
$2,350 |
$2,270 |
$2,200 |
$2,105 |
| 1/3 Page |
$1,680 |
$1,630 |
$1,605 |
$1,515 |
| 1/4 Page |
$1,385 |
$1,340 |
$1,295 |
$1,220 |
| 1/6 Page |
$1,020 |
$975 |
$950 |
$885 |
| 1/9 Page |
$620 |
$550 |
$515 |
$460 |
Mid-Atlantic
4 Issues (March, April, June & September)
DE, MD, NJ, New York City & Long Island, PA, VA, DC
| Full Page |
$3,105 |
$3,005 |
$2,860 |
| 1/2 Page H |
$1,715 |
$1,660 |
$1,575 |
| 1/4 Page V |
$930 |
$875 |
$820 |
Color:
Black & White: Deduct 15% per page
2 Color Process: Deduct 10% per page
PMS Color: Add 15% per page
| 3/9 Page |
$3,120 |
$2,710 |
$2,405 |
| 2/9 Page |
$2,085 |
$1,795 |
$1,615 |
| 1/9 Page Island |
$1,040 |
$900 |
$800 |
| 1/9 Page | $1,225 | $1,050 | $950 |
| 2/9 Page | $2,455 | $2,095 | $1,880 |
| 3/9 Page | $3,680 | $3,150 | $2,835 |
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